The data analysis tool that you use should be appropriate to the tasks that you are doing. For instance, a user who uses spreadsheets predominantly might require something straightforward and graphical; an analyst who is dealing with large data sets might need database support, automation, and other higher-level statistical functions. Also learning time, compatibility with existing systems, security and quality of exported reports. It can be more useful to try out some of the alternatives with real business performance data than simply comparing lists of features. Datalance can offer an alternative view when requirements are complicated, and suggest an appropriate solution.